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How to Use PIXLR to Resize an Image for Web Use

In Marketing Photography, Social Media Marketing, Web Development by Allen Butler

To resize an image with PIXLR: first, upload an image or point PIXLR to the URL of the image you want to resize. Next, click the IMAGE menu drop-down and select “IMAGE SIZE”. Tell PIXLR what your desired image dimensions are, and hit OK. Finally, on the FILE menu drop-down, select SAVE. Play with the Quality slider and watch below for your target save size.Adjust to taste and hit OK. Save your file with the name and location desired, and you’re done!

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Educate Senior Living Web Site Visitors Using Media-Rich Content

In Marketing Photography, Video Marketing by Allen Butler

Getting potential clients to visit your Web space is absolutely critical. Getting them to stay there is life and death. What are you offering your guests that will make them want to kick off their shoes and stay awhile? Pictures and videos of your beautiful campus? Great. They’ll want to see that. Video testimonials of current residents extolling the virtues of your community? Awesome. Nothing builds confidence like actual user reviews. But what about education?

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Digitize and Repurpose Historic Media Collateral

In Marketing Photography, Video Marketing by Allen Butler

If your firm has been in business for awhile, you probably have a collection of old marketing videos on VHS cassettes or DVDs stored in the basement, along with old photos of your ribbon cutting ceremony, or portraits of the founders of the firm. In today’s digital marketing world, this valuable media collateral is useless in its original analog format.

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High Key Commercial Photography

In Marketing Photography by Allen Butler

If your product, service, or place of business is not about mood, ambience, drama, beauty, or a “look,” it’s likely that high key photography is the right look for your firm. If you provide service to the public, you’ll want your employees to look well-groomed, professional, organized, and happy. High key commercial photography creates this effect.