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5 Realistic Benefits Of Video Marketing for 2019

In Video Marketing by Allen Butler

If you have realistic expectations of what video really can do for your business, and you’re committed to an actual marketing game plan in which video plays a part, the results can be stunning. Here is our updated list for 2019 of 9 things that video really can achieve for your business.

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Educate Senior Living Web Site Visitors Using Media-Rich Content

In Marketing Photography, Video Marketing by Allen Butler

Getting potential clients to visit your Web space is absolutely critical. Getting them to stay there is life and death. What are you offering your guests that will make them want to kick off their shoes and stay awhile? Pictures and videos of your beautiful campus? Great. They’ll want to see that. Video testimonials of current residents extolling the virtues of your community? Awesome. Nothing builds confidence like actual user reviews. But what about education?

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Digitize and Repurpose Historic Media Collateral

In Marketing Photography, Video Marketing by Allen Butler

If your firm has been in business for awhile, you probably have a collection of old marketing videos on VHS cassettes or DVDs stored in the basement, along with old photos of your ribbon cutting ceremony, or portraits of the founders of the firm. In today’s digital marketing world, this valuable media collateral is useless in its original analog format.

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Corporate Video Scripting

In Video Marketing by Allen Butler

The Importance of Corporate Video Scripting Corporate video scripting is foundational to the success of your video project, whether the film contains actual narrative or not. It does not matter …

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5 Steps to Corporate Video Success

In Video Marketing by Allen Butler

Unless your corporate video has been pre-planned with a specific goal in mind, chances are, you’ll have a “video dud” on your hands. Here are 5 steps you can take that will increase your likelihood of corporate video success.